We worked with cece agency to create a visual identity that balances clarity with character. At its core is a custom logotype — bold, approachable, and unmistakable. Built around cece’s name, the logo’s rounded, generous shapes feel open and inviting, while subtle asymmetries give it a touch of unpredictability. Not polished to perfection, but intentionally skewed — reflecting cece’s courage to do things differently.

The visual language, grounded in the logo and overall design system and anchored by a warm, confident red, embodies cece’s values of community, curiosity, and courage. It lifts without overshadowing, supporting both commercial and experimental work, and gives the identity energy and presence while remaining human.

Like the agency itself, the identity invites connection, encourages repetition, and builds lasting relationships. Always human. Never fragile. Always focused on what matters most: people and music.